Profitability FIT™
Bank Profitability Measurement | Loan Pricing and Customer Profitability

In today’s hyper-competitive banking environment, knowing which relationships, products, customer segments and relationship officers within your bank are profitable is imperative. Profitability FIT helps your bank measure profitability on both a relationship and account basis. Using the information gathered, you will have the ability to develop strategies to increase profitability, bolster strengths and combat any weaknesses.


Key Benefits:

  • Optimizes bank performance with complete customer relationship view
  • Provides effective loan pricing tool
  • Increases revenue of unprofitable customer segments
  • No software installation required
Case Study:

Frederick County Bank and Profitability FIT™

Profitability FIT provides lenders and other bank staff with a powerful tool that can be used to evaluate the profitability of an existing customer or a new prospect. Profitability FIT incorporates Probability of Default (PD) and Loss Given Default (LGD) to determine the risk-adjusted return on capital (RAROC) for each of your customers. Using these common drivers in measuring profitability throughout the bank helps your management and staff understand where opportunity lies and where there is more work to be done.

How Profitability FIT Can Help You Increase Profitability

Profitability FIT is an outsourced profitability solution designed to deliver you results. In addition to working with a powerful pricing model, you receive full-time support and access to our advisory team.

Profitability FIT™

  • A web-based relationship pricing model
  • Allows users to create what-if scenarios and compare the risk-adjusted return of varying scenarios
  • Advanced profitability reports driven by data from your bank’s core system
  • Reports that allow you to view the profitability of your bank’s officers, products, branches and customer segments
  • Quarterly report review and strategic discussions with our advisory team

Profitability FIT is a completely web-based solution. Since you don’t have to install any software, you can get started with this powerful tool right away.

How Do I Get Started?