People
Senior Vice President
Erin Guthman has over 16 years of experience specializing in risk management and bank accounting. Erin works with community financial institutions to understand credit loss measurement, improve loan p...
Webpages
Dec 12, 2025
Executives from CNB Bank, Belmont Bank & Trust, and First Federal Bank of Florida discuss challenges and lessons learned on improving customer profitability.
Dec 14, 2025
We offer three Profitability FIT options for customer profitability insights and loan/deposit pricing. Includes comprehensive profitability analysis with expertise from advisors.
Dec 14, 2025
Our advisory services consist of risk management tools for customer profitability, CECL, and credit stress testing with our expert advisors guidance and expertise.
Dec 13, 2025
On-demand webinars covering a range of banking industry topics such as international payment, CECL, loan hedging, C&I, and customer profitability.
Dec 14, 2025
We offer De Novo Bank services to support you from in-organization and beyond. Solutions include escrow and operational accounts, international banking services and more.
Dec 14, 2025
We offer a profitability analysis platform with loan and deposit pricing, and expertise provided by our advisors to help you make more informed decisions.
Dec 14, 2025
Win more deals with risk-based loan pricing and manage deposit pricing to increase your competitive advantage using our profitability analysis solution.
Dec 14, 2025
At PCBB, we provide a comprehensive suite of correspondent banking services designed to empower community financial institutions. With our expertise, you can enhance revenue, streamline operations, and minimize risk — all while meeting your customers&rsqu
Dec 14, 2025
We help community financial institutions maximize revenue, increase efficiency, and manage risk through a robust suite of competitive banking services such as Cash Management, Lending Solutions, Loan Hedging, International Banking, and Advisory Services (
Whitepapers
Mar 1, 2022
Effective customer profitability analysis — covering both current profitability and lifetime value — lets you target profitable customers, cross-sell effectively to existing ones, and migrate customers to more profitable products.
Webinars
Jan 27, 2021
Virtual roundtable led by PCBB's profitability expert, Janet Leung, to discuss proven and peer-tested strategies to improve profitability. The event showcased a panel of community financial institution executives that have championed customer profitability.
Mar 12, 2024
When it comes to pricing deposits and loans in a competitive market, CFIs must correctly strike a delicate balance between each customer’s needs and their own profitability. Relationship pricing, based on customer profitability, can play a critical role in determining the best loan structure and deposit rates to maximize a customer’s lifetime value to your CFI. We provide insights on what factors to consider as you price products based on customer relationships, as well as the impact of adopting relationship pricing on your institution.
Aug 28, 2024
The ever-increasing amount of data CFIs collect offers huge opportunities — along with sizable challenges. We look at how institutions can efficiently utilize this information to make smart business decisions and achieve positive results for all stakeholders.
Aug 29, 2024
Cross-selling isn’t a new tactic, but as competition from non-banks grows, it has become increasingly important. Thoughtfully approaching the way your organization uses cross-selling tactics can boost both revenue and customer satisfaction.