Marketing Coordinator
Department: Marketing
Location: Remote
Reports To: Chief Marketing Officer
Summary Job Description:
The Marketing Coordinator plays a key support role on the Marketing team, from supporting and executing marketing campaigns to supporting all sponsorship activities with trade association events, maintaining marketing databases and creating and revising graphics for various marketing campaigns or publications. The Marketing Coordinator will work closely with product marketing managers and other team members to support product strategies, supports trade association event activity, monitor marketing trends, and ensure brand consistency across the company. The role is ideal for an individual that has a passion for learning marketing, detail-oriented and eager to gain hands-on experience across various marketing tools, platforms, and processes that drive modern marketing.
- Support product marketing leads to program email campaigns in Marketo, including graphical and message layout
- Support the execution and maintenance of email marketing programs in Marketo, including basic campaign setup, program review, and content updates.
- Use Salesforce and other marketing tools to maintain clean data, approve content subscriptions, and support CRM-related tasks.
- Support the BID — PCBB’s daily industry newsletter — through article loading, formatting and testing.
- Monitor operational campaigns to ensure assets stay current and aligned with branding or legal requirements.
- Support trade association sponsorship and advertising efforts, including creating graphics for advertising campaigns, repurposing content for association articles, and tracking deliverables.
- Maintain a quarterly log of published articles across trade associations.
- Lead the effort to determine the most appropriate sponsorship package for upcoming industry event in consultation with the sales, specialist and CMO, ensuring it is within budget.
- Search and secure speaking opportunities for PCBB staff to attend under supervision of CMO.
- Help ensure brand consistency across marketing touchpoints, such as speaker decks, email signatures, and social media content.
- Coordinate with other team members to ensure assets meet marketing standards and reflect brand guidelines.
- Articulate, professional demeanor with excellent verbal and written communication skills
- Ability to juggle multiple tasks, meet deadlines, and communicate clearly with internal teams.
- Interest in developing expertise across campaign execution, marketing technology, conference logistics and becoming a product marketing manager.
- Superior customer service skills
- Enjoys a variety of marketing tasks, and the ability to prioritize multiple projects.
- Ability to work independently, yet enjoys working in a fast-paced, team environment and offering ideas during brainstorm sessions
- Strong analytical and problem-solving abilities
- Strong acumen in Microsoft products, especially Word, Excel, PowerPoint
- Experience using a CRM system, Salesforce preferred
- Familiarity with marketing automation tools (such as Marketo, HubSpot, etc.).
- Familiarity with Adobe product suite (Photoshop, Illustrator, etc.)
- BS degree in business-related field preferred (marketing, communications)
- 1-3 years marketing experience
Physical Demands/Work Environment:
The physical demands/work environment described here is a representation of what must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is regularly required to stand or sit; use hands/arms/fingers to handle, feel or reach, talk/hear, position self to move and have visual acuity to determine accuracy, neatness, and thoroughness of the work assigned. The employee may be required to lift and /or move up to 25 pounds. The noise level in the work environment is usually moderate.
To Apply
Email Human Resources
PCBB is an equal opportunity employer and will consider qualified applicants for employment without regard to race, color, national origin, ancestry, sex, gender, gender identity, gender expression, religious creed, disability (mental and physical), medical condition, genetic information, age, marital status, sexual orientation, military and veteran status, or any other characteristics protected by federal, state or local law.